The People Playbook with Jason Taylor
Better People Decisions. Stronger Teams. Scalable Results.
The People Playbook is your weekly guide to building high-performing teams and cultures that scale. Hosted by leadership coach and executive advisor Jason Taylor, this podcast features raw, insightful conversations with CEOs, founders, and culture builders who know what it really takes to lead in today’s world.
From mindset to execution, every episode unpacks the strategies, missteps, and breakthroughs behind exceptional leadership - and how to align your people, purpose, and performance for lasting impact.
Whether you're a CEO scaling fast, a senior leader navigating change, or a builder at heart - this is your playbook for becoming the leader your team needs.
🎯 New episodes weekly
🔥 Real talk. No fluff.
🧠 Actionable insights you can use today
Because growth doesn’t start with strategy - it starts with people.
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The People Playbook with Jason Taylor
Ryan Dymond, President & COO of FIKA Company - Building Trust, Hospitality-Led Cannabis Retail, and Leading Through Hyper-Growth
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In this powerful episode of The People Playbook, Jason Taylor sits down with Ryan Dymond, President & COO of FIKA Company – one of Canada’s fastest-growing cannabis retail organizations with over 237 locations.
Ryan brings 25+ years of hospitality experience into the cannabis space and reveals how he’s flipped the traditional retail script: leading with genuine human connection instead of transactions, treating every guest interaction like a hospitality experience, and building a decentralized, trust-first culture that scales.
You’ll hear raw insights on:
- Why hospitality principles create deeper loyalty than discounts ever could
- How to shift from “manager” to “coach” with young frontline leaders
- The biggest mistakes leaders make during acquisitions (and how empathy prevents cultural disasters)
- Staying grounded and humble when everything is moving at lightning speed
- Why trust deposits/withdrawals and radical authenticity are non-negotiable
If you’re leading (or building) a high-growth team and believe culture eats strategy for breakfast, this conversation is pure gold. Ryan proves that people-first leadership isn’t just nice-to-have – it’s the ultimate competitive advantage.
